Posts Tagged ‘AUSA’

U.S. Army Online & Social Media Division Gets It Right

November 4, 2010 Leave a comment

Last week while attending the 60th Annual AUSA Conference in D.C.  I couldn’t help but keep visiting the booth for Office of the Chief of Public Affairs: Online & Social Media Division (that’s a mouthful).  They had, what I feel, the most interesting and well put together booth at the conference.  The entire flow of their space was very fluid and you could drift from one area of the booth to the next.  It almost had that museum/art gallery feel to it.

My coworker and I visited the booth a couple times and definitely snagged their educational materials on the Online & Social Media Division.  According to my coworker, their graphic design is very sleek and well crafted and I agree.  It’s nice to see something as regiment as the U.S. Army embrace something as new age like social media and graphic design and do such a good job at it.

The people working the booth were also very approachable and fairly easy to strike up a conversation.  One of the social media people had retweeted what I had posted earlier that week about the conference, so it was interesting to actually meet the person that had interacted with me in social media world.  The U.S. Army Online & Social Meida Division definitely gets it right when it comes to embracing the social media trend.  And I wouldn’t mind working for them one day (wink wink nudge nudge).

Here are some blueprint images of the booth (I didn’t take the opportunity to snap actual photos unfortunately).


AUSA Conference: Final Update!

October 29, 2010 Leave a comment

Yesterday was (finally) my last day working at the AUSA Conference in DC.  And I cannot tell you what a relief that it is over.  The AUSA Conference is quite a production and I’m not sure if I’ll ever see such a huge conference ever again.

I worked at the Manpower and Reserve Affairs (M&RA) booth for the U.S. Army.  M&RA implements many programs for the Army community that center on soldier well-being.  It was nice to see a few clients from previous projects I’ve worked on such as Army Diversity and the SHARP program.

It was also nice being able to meet up with my dad at the conference, Colonel Eddie Rosado.  Of course when we walked around I had zero idea of what he was talking to people about at the various booths.  But it was an experience all the same.

Yesterday I had the privilege to disassemble two of our smaller booths for the U.S. Army Chaplains Corp and Retirement Services Office (RSO).  I definitely was able to skip my daily workout after disassembly I can tell you that.

I definitely have a newer found appreciation for the all of the labor unions that build this small city called the AUSA Conference in 3 days and all of the company employees that come out and sell the heck out of their products all day long.  You people are a better man than I!  Viva la AUSA!

See photos below of the event in full swing and look back at my previous post on before pics.

AUSA Update: Before & After

October 26, 2010 Comments off

For anyone who has been to the AUSA Conference this week, I want to share a before and after picture of the booth I’ve been working at: Manpower and Reserve Affairs.

Categories: RAWRs Tags: , ,

AUSA is in Town Y’all !

October 24, 2010 Comments off

One of my current projects I’m working on for my job as Marketing Coordinator for a government contractor is the Annual AUSA Conference in D.C. at the Washington Convention Center.  The Association of the United States Army (AUSA) Conference is 60 years in the running that is “a private, non-profit educational organization that supports America’s Army – Active, National Guard, Reserve, Civilians, Retirees, Government Civilians, Wounded Warriors, Veterans, and family members.”

That’s a mouthful!  I’m working at the Manpower and Reserve Affairs (M&RA) booth which has a slew of programs.  A few I’ve worked on are Army Diversity and SHARP.  I’ve been at the Convention Center since Thursday (the Conference is 10/25-10/27), so I wanted to share some photos of the before look at the Convention Center.





















I took all these pictures with my iPhone by the way, and the security guards scowled at me for taking pics too :-p